Experiential Web for Tokio School
In order to create a unique and complete user experience for both new and existing users, a dynamic website has been custom designed and developed to meet all of Tokio School’s objectives to represent its students and their work. We worked from the beginning with a clear brief, with a web usability that enhances the experience with gitch effects, movements, hover and with a darker character, reminiscent of the backend of a web, video games and that atmosphere of neon pink lights characteristic of Tokio School.
The circular std typeface has been used to cover the entire web project, a powerful, modern and minimalist typeface. Designed by Lineto in Switzerland, known for its clean and legible design. It is versatile and adaptive, used in publications, websites and mobile applications. It consists of eight weights, including a version for display with thicker strokes and another for text with thinner strokes. This font is valued for its ability to convey a modern and sophisticated style in different graphic and editorial design contexts.
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