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Analysis UX improve the user experience of your website

Design studio based in Barcelona

Are you looking for a UX/UI design agency to help you create a unique, engaging and profitable digital project?

At Several.pro we are experts in designing customized digital solutions for our clients, using the best UX/UI practices and tools.

UX/UI design is the process of creating user experiences that meet the needs and expectations of end users, as well as the business objectives of clients.

UX design focuses on usability, functionality and the value offered by the product or service. UI design is responsible for the appearance, interaction and style of the product or service.

Expertos en mejorar el Diseño web UX

¿Cómo mejoramos el UX de tu web?

  • Mapas de calor
  • Grabación de pantallas
  • Pruebas de usabilidad
  • Pruebas de aceptación del usuario
  • Pruebas de rendimiento
  • Prototipado
  • Diseño de interacción
  • Diseño de información
  •  

Beneficios del Diseño de Usabilidad

  • Aumentar la satisfacción del usuario
  • Mejorar la conversión
  • Reducir los costos de soporte
  • Aumentar la lealtad del cliente
  • Mejorar la reputación de la marca

From wireframe to prototype

User Experience

  • Consulting
  • User testing and focus groups
  • A/B Testing
  • User/customer journey
  • Heuristic analysis
  • UX content strategy/copywriting
  • Heat map
  • Competitive analysis
  • Data analysis
  • Accessibility testing

User Interface

  • Prototyping
  • Wireframing
  • Wireflow
  • Mockups
  • Digital product design
  • System design
  • Web architecture
  • Responsive design

How do we work to improve
the User Experience?

1/6

Customer briefing

During the meeting with the client, we focus on understanding their needs and objectives for the project. Through questions and answers, we make sure we understand what you expect and seek to achieve with it. With this information, we create a customized and effective strategy that is tailored to your business needs and objectives.

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2/6

Analysis and strategy

In the strategy part, we analyze the information gathered in the briefing and conduct a detailed research of the market and competition. This allows us to develop a solid and effective work strategy that improves the client's connection with its customers and stands out in the market.

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3/6

Structure and wireframes

After developing the strategy, we defined the graphic style of the project through moodboards. We use visual and design resources to create images, colors and styles that reflect the client's identity and project direction. Moodboards are presented to the client for approval and are used as a guide in the design process. Defining the graphic style with moodboards allows us to ensure that the final design reflects the expected vision and objectives.

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4/6

Multiplatform Design

Our team of designers will work with attention to detail to create customized and effective designs that fit the needs and objectives defined above. During the design process, we maintain open communication with the client to ensure that we are on the right track and that the final design reflects their vision and goals.

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5/6

Web Programming

Our team of designers will work with attention to detail to create customized and effective designs that fit the needs and objectives defined above. During the design process, we maintain open communication with the client to ensure that we are on the right track and that the final design reflects their vision and goals.

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6/6

Testing, launch and support

After the design is completed and the client approves the final result, the next step is to deliver the final files. We ensure that the files are ready to print or use online, complying with the appropriate quality standards and formats. If necessary, we also provide guidance and technical support to help the customer use the final designs effectively.

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Frequently Asked Questions

User Experience (UX) design is the process of creating digital products or services that meet the needs, expectations and emotions of end users. The goal of UX design is to deliver a positive, useful and memorable user experience that builds loyalty and trust.

UX design has many benefits for your digital project, such as:

  • Improve the usability, functionality and value of your product or service.
  • Increase user satisfaction, retention and recommendation.
  • Reduce development, maintenance and support costs.
  • Increase conversion, sales and revenue.
  • Differentiate yourself from the competition and strengthen your brand image.

UX design focuses on the overall experience that the user has with the product or service, from the moment he/she discovers it until the moment he/she stops using it. UI design deals with the visual appearance, interaction and style of the product or service, i.e. how it looks and how it is used.

UX design and UI design are complementary and necessary to create a successful digital project. UX design defines the structure, flow and logic of the product or service. UI design defines the look, feel, tone and personality of the product or service.

We use tools and methodologies based on user-centered design (UCD), which consists of involving the user in all phases of the design process. Some of the tools and methodologies we use are:

  • Requirements analysis: to define the objectives, needs and expectations of the customer and the user.
  • User research: to know the target audience, their characteristics, behaviors and preferences.
  • Competitive analysis: to identify the strengths and weaknesses of products or services similar to ours.
  • Idea generation: to explore different possible solutions to the problem we want to solve.
  • Wireframes: to create sketches or diagrams showing the structure and basic elements of the product or service.
  • Prototypes: to create interactive and more detailed versions of the wireframe, allowing to test and validate the design with real users.
  • User testing: to collect feedback and data on the use and satisfaction of the product or service by users.
  • Design handover: to present the final design to the client and facilitate its implementation by the developers.

Our UX design work process is based on four main phases:

  • Discovery: in this phase we meet with the client to understand their project, objectives, requirements and expectations. We also conducted user research and competitive analysis to better understand the target audience and the market.
  • Ideation: in this phase we generate ideas and concepts to create innovative and effective solutions to the problem we want to solve. We also create wireframes to shape the design and show the client a first version of the product or service.
  • Prototyping: in this phase we create interactive prototypes that simulate the real operation of the product or service. These prototypes allow us to test and validate the design with real users, collect feedback and iterate on it until an optimal result is achieved.
  • Delivery: in this phase we deliver to the client the final design of the product or service, ready to be implemented by the developers. We also offer a post-delivery follow-up to make sure that everything is working properly and to resolve any doubts or incidents.

We can design any type of digital project that requires an optimal user experience, such as:

  • Corporate or institutional websites
  • Online stores or e-commerce
  • Mobile applications or web apps
  • Educational or e-learning platforms
  • News or media portals
  • Social networks or online communities
  • Games or gamification

We have worked with clients from different sectors and industries, such as:

  • Health and wellness
  • Education and training
  • Tourism and leisure
  • Fashion and beauty
  • Technology and innovation
  • Finance and insurance
  • Culture and art

We measure and validate the success of UX design using different methods and tools, such as:

  • User testing: to collect feedback and data on the use and satisfaction of the product or service by users.
  • Web analytics: to measure user behavior, actions and conversions on the product or service.
  • Surveys: to know the opinion and perception of users about the product or service.
  • Key Performance Indicators (KPIs): to evaluate the fulfillment of the client’s business objectives.

If you want to hire our UX design service, all you have to do is contact us. You can do it through our web form, our e-mail or our telephone. We will be happy to assist you and offer you a customized proposal for your digital project.

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(+34) 681 023 683
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